Google, the search engine giant, plans to enter ebook business by 2010 and that will give publishers a way to sell online digital versions of their books through a partner program that now allows publishers to submit books for company’s search engine results, according to a statement issued Monday.
The move will put the Internet company in direct competition with Amazon.com. It’s also part of a Google strategy to promote an open platform for reading and accessing books. The Google statement comes a day after The New York Times reported that Google was planning to sell e-books online. Google said in a statement that it wants to build and support a digital book ecosystem to allow its partner publishers to make their books available for purchase from any web-enabled device, whether it is a PC, a smart phone, a netbook or a dedicated reading device.
E-books downloaded from Amazon.com’s Kindle Store can only currently be read by its own reader Kindle, and Apple’s iPhone and iPod touch running Kindle software. Competitor Amazon.com introduced last month a new version of its Kindle reader. The new Kindle DX, with a bigger screen is designed to better present newspaper and magazine content than earlier versions.
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